With a lot of smart phones now provisioned with capable Google Maps navigation and directions, handheld GPS devices need to continue to innovate in order to stay relevant. A dedicated GPS device still makes a lot of sense for outdoor recreation off the beaten path and away from cell phone networks that can serve up other navigation services.
Yesterday’s announcement that Garmin has invested in Intermap’s detailed 3D digital mapping data, makes good sense. This high-resolution data far exceeds the quality and detail for 3D terrain, a critical element for back-country navigation. We’re seeing a similar approach from DeLorme with their recent addition of the SPOT emergency locator to communicate with text messages via satellite in areas where there is no cell phone signal. These moves continue to make these devices relevant to the outdoor enthusiast, who are the primary market for these devices into the future.
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